Your Guide to Becoming a Creative

Your Guide to Becoming a Creative

Jade Song is a Junior Art Director at McKinney in NYC (and a We Are Next user!). As a creative, she couldn't afford portfolio school, and had to work hard to learn the industry, and build her portfolio and network. Lucky for you, she decided to pay it forward and has written a guide on how to become a creative in advertising, based on everything she's learned over the past three years. Even if you're not a creative, she's collected a lot of great industry resources in one place.

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5 Things I Learned During The First 6 Months At An Agency

5 Things I Learned During The First 6 Months At An Agency

Sarah Vella-Labrador was an intern at Goodby Silverstein and Partners for six months before she was recently hired as a Copywriter, working mostly on BMW, Doritos, Cheetos, Pepsi, and Xfinity. This week, she shares five things she learned during her 6-month internship to help you integrate into an agency while building the right skills and protecting your creative mojo.

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What Are You Creating For?

What Are You Creating For?

Mariam Guessous is a force for standing up for what you believe in and taking care of yourself as you do so. The Creative Director and Entrepreneur left a role at DigitasLBi to start Majorité, a hybrid agency focused on diverse voices, and I SEE YOU, an accessible wellness brand for women of color. You might also remember Mariam from her inspiring podcast episode. Her Guest Pro email is a rallying cry for everyone just starting their career.

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The Top 5 Student Advertising Contests Out There (Apart From YS Awards)

The Top 5 Student Advertising Contests Out There (Apart From YS Awards)

Kat and Vig (Senior Copywriter at BBDO and Art Director at Droga5, respectively) are the founders of Young Shits. I've been a big fan of the student ad competition since it launched almost three years ago, and made entering competitions more accessible and winning more useful. So I was super excited to have them write a Guest Pro email on their area of expertise. Let's get to it—here's Kat and Vig.

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How To Give Feedback On Someone Else's Work

How To Give Feedback On Someone Else's Work

Giving feedback on someone else's work is one of the trickiest parts of our jobs, especially when you first start doing it. It's a balance of wanting to make the work better with not wanting to damage to our relationships with our coworkers. It's a skill that requires practice, so here are ways to effectively give feedback on someone else's work.

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4 Sites To Build Your Online Portfolio

4 Sites To Build Your Online Portfolio

An online portfolio lets potential employers dig into the work you've done, but also gives them a sense of you as a person. Given that, what it looks like and how people navigate through it can be just as important as the content you include. Building your portfolio can be overwhelming, so here are 4 sites you can use to build your portfolio to help you get started.

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5 Roles Planners Play in the Creative Process

5 Roles Planners Play in the Creative Process

If you’re considering Planning as the route to apply your creativity -- this is for you. Planners play an important role in the creative process, heading up what has been called “the creativity behind the creativity.” Here are 5 ways planners are creative powerhouses in agencies.

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7 Sites the Industry's Reading

7 Sites the Industry's Reading

A question I've been hearing recently is, "What sites do you read regularly?" On the surface it's an easy one—so much of our job is reading and absorbing—but only a few actually come to mind beyond ones that keep me a functioning and informed human being. So I started asking around, gathering input from folks at different agencies.

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