Your Guide to Becoming a Creative

Your Guide to Becoming a Creative

Jade Song is a Junior Art Director at McKinney in NYC (and a We Are Next user!). As a creative, she couldn't afford portfolio school, and had to work hard to learn the industry, and build her portfolio and network. Lucky for you, she decided to pay it forward and has written a guide on how to become a creative in advertising, based on everything she's learned over the past three years. Even if you're not a creative, she's collected a lot of great industry resources in one place.

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The Benefits Of Participating In Public Service Campaigns

The Benefits Of Participating In Public Service Campaigns

Getting your hands on real work early on goes a long way when starting out in the industry. This week, Caroline McLoughlin and Nick Zanetti of Ad 2 DC share one way to flex your skills on real clients, while meeting other ad professionals in your area and doing some good for your community. It's a win-win-win.

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Negotiating Your Salary As Junior Talent

Negotiating Your Salary As Junior Talent

You've heard that you should always negotiate before accepting a job offer, but asking for more can be tricky for young talent. While you want to be paid what you're worth, you also don't want to come off as ungrateful or in it for the wrong reason. Here's a quick how-to on pushing for what you want, while still remaining realistic.

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Navigating The Ad Industry Social Scene

Navigating The Ad Industry Social Scene

Caitlin O’Malley, Strategist at Eleven, Inc. in San Francisco, just finished her first year in the ad industry. To reflect on her experience working at a small creative agency, she brings us tips on navigating the casual, free-spirited agency atmosphere while remaining professional—something that's hard to learn before you're in the thick of it.

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Learning It's Okay To Not Have The Answer Right Away

Learning It's Okay To Not Have The Answer Right Away

Evva Semenowicz is a Brand Strategist at Team Eleven, a fully integrated creative agency based in the South West of the UK. She worked across life science, packaging, and immersive cinema production before making a move to brand strategy to indulge her love of people watching. This week, she shares the most important career advice she's ever received, and how it's shaped her approach to her work.

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5 Ways To Make Your Agency More Inclusive As Jr. Talent

5 Ways To Make Your Agency More Inclusive As Jr. Talent

Eileen Zhao is a Senior Strategist at FF Creative Community in New York City. As one of the 18 participants in the first cohort of the #MoreLikeMe program, a diversity initiative hosted by HP and the Cannes Lions, Eileen shares her perspective on how we can chip away at the ad industry’s diversity and inclusion problem within the walls of our agencies—even as young talent.

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