Eric Hu, Senior Strategist, Engagement Planning, at Area 23 (part of the FCB Health network), went from being a performing artist, to freelance strategist at big name agencies, to working full-time at a healthcare agency (and being a commercial photographer and microinfluencer on top of that!). Hear about pitching yourself to a company as a student, overcoming imposter syndrome as a young strategist, the pros and cons of freelancing, his decision to work at a healthcare agency, and why we should seek to work with people who are different than us.Read More
In our first Inbox Zero Minisode, Natalie answers questions from We Are Next users, including:
Do any agencies release applications for full-time spring roles in the fall?
What should I do about a speaker on the wrong side of the #MeToo movement?
Is grad school necessary in advertising?
I’m stuck moving from marketing to advertising
How can I optimize my networking to land a full-time junior role?
Jezz Chung, Diversity & Engagement Lead at Anomaly, shows us the power of listening to yourself, finding outlets that support your mental health, and aligning your profession with your purpose. Hear about her three career pivots and how a video of her dancing helped her become a creative at Media Arts Lab, why moving to NYC was the most triggering experience to her mental health and what she’s learned about comparing herself to others, how she pitched her dream role to Anomaly, and how her Asian American upbringing has influenced her career.Read More
Mariano Pintor, Account Supervisor at McCann NY, opens up about his experience as a first generation student and how his intersectional identity has influenced his work. Hear about why it’s important to vocalize your passions at work, his response to a serious family crisis having to do with ICE during one of the biggest moments of his career, his contribution to McCann’s recent work for Pride, and advice for other first generation students.Read More
To celebrate our 100th podcast episode, Vivian Zhang, Integrated Comms & Media Planner at Wieden+Kennedy, comes over to interview Natalie as a guest host. Hear about Natalie’s career before We Are Next, how We Are Next was started, how it’s evolved, behind-the-scenes challenges, how being pregnant (!) has affected how she views We Are Next, and her biggest advice for anyone wanting to start their own thing.Read More
Alicia Haberman, Senior Experiential Designer at CNX Condé Nast, talks about her dual background in film and graphic design, and belief in bringing your out-of-work passions to your career. Hear about skills and traits that served her well in production, putting what you’ve done and what you want to do out there, what she does as an Experiential Designer at Condé Nast’s in-house agency, and why you’re never really going in the wrong direction.Read More
Emily Siegel, President and Partner at Lafayette American, has written most of her own job descriptions and built teams that didn’t exist prior. Hear about her nonlinear path to advertising, how to know when’s the right time to move on or take a risk in your career, working with iconic brands in Detroit and what Lafayette American was founded to do as an agency, and advice for future female leaders.Read More
Tony Joo, Head of Production and Co-Founder of NEON, is here to talk all things production. Hear about the qualities that make for a great producer, variation between working in production at different agencies (and brand-side), co-founding a creative studio, navigating being shy and introverted in an industry full of big personalities and loud voices, and how to make your seat at the table more heard and respected when you feel underrepresented.Read More
This week’s episode is a live recording from the Double Back panel I moderated last Friday. Panelists Theresa Vargas Wyatt - Chief Growth Officer, La Reyna, Docia Nartey-Koram - Associate Director of Talent Acquisition, AKQA, Tiffany Golden - Creative Producer, Wieden+Kennedy, and Adam Katzenback - Managing Director, Virtue Worldwide, discuss actionable ways to increase representation, diversity, and inclusion in the industry.Read More
Zoe Kessler, Creative Director at Barton F. Graf (at the time of recording), joins us to talk about embracing what makes you different in the industry. Hear about how to make the most of your job even if it’s not your ideal position, why we should grill the person interviewing us, working with other agencies on the pro bono campaign Donate:60, and learning to accept recognition as a female creative.Read More
Jeff MacDonald, Experience Design Lead at Epic Signal at Mekanism, brings us high-level ways to think about our careers as we navigate through them. Hear about how he found Experience Design (formerly Creative Technology) at Brandcenter, how creative technology has evolved, how to roll with the ups and downs of working in advertising, processing your emotions after being let go, and the importance of actively redefining your career along the way.Read More
Courtney Jones, New Business Manager at 22squared, brings her empowering advice to the podcast. Hear about what it means to work in new business, speaking up as the “only” one in the room, how she incorporates D&I into her new business role and learnings from 22squared’s inspiring D&I journey, why you should consider moving to Atlanta post-graduation, and the kind of support young talent should be looking for in their first jobs.Read More
Max Slonim, Senior Strategist at Initiative, is here to help us understand the state of strategy today. Hear about why having a mentor in a different discipline is beneficial, the experience of working in strategy at a media agency (and why you shouldn't write it off!), strategy portfolios, why LinkedIn is the professional equivalent of Instagram, and what being an advocate for diversity has to do with empathy.Read More
In this special episode recorded at the VCU Brandcenter Recruiter Session, we sat down with three Brandcenter alumni—Lizzy Hopkinson (2017), Copywriter, Nitin Dua (2016), Senior Strategist at Fallon, and Brandon Viney (2012), Creative Lead at Google Brand Studio—to talk about the start of their careers, early lessons they learned, and their best advice for graduating seniors.
Huge thank you to our friends at 22squared, who helped make this trip and episode possible!Read More
Alexa DePasquale, SVP of Innovation at Grey Group, shows us how shifting your mindset to one of abundance and gratitude, and health and fitness can have huge impacts on your career. Hear about embracing the fact that your career won’t be a linear process, why networking is an ongoing practice, specific resources she uses to stay on top of innovation, how health and fitness affect your confidence, and why EQ is so important for leaders to have.Read More
Hwanghah Jeong, Experience Designer at Airbnb, brings early lessons from her career, a desire to give back, and wisdom beyond her years. Hear about how she ended up at her dream company, deciding between taking an internship vs. a full-time job, advice on getting feedback on your portfolio, learning to be vulnerable and asking for help, and how she’s working on building confidence as a young designer.Read More
Carren O’Keefe and Jim Wood, Partners & Executive Creative Directors at AnalogFolk, share advice from careers full of building self-awareness, navigating fear, and partnership. Hear about learning from fear, deciding what kind of creative you want to be, how they function as Co-ECDs out of AF’s Portland and New York offices, how the industry is evolving and why we need to preserve space for thinking and creative ideas, and your mindset when you’re the only one like you in the room.Read More
Alex Nguyen, Strategy Director at McCann NY, brings learnings from half a career spent working in Vietnam, a shift from creative to strategy, and figuring out how to advocate for himself as talent of color. Hear about why we should continue to build relationships with agencies that pass on us, returning to NYC without any professional contacts, what he includes in his portfolio, and using diversity and inclusion as a lens when assessing potential agencies.Read More
Jessica Kassel, Head of Recruiting at Heat, gives you an inside look at what the other side of the application process is thinking. Hear about her approach to finding great talent and why we shouldn’t be looking for an “X” factor, interview missteps she sees, how we should think about and bounce back from negative experiences in our career, and why you should take the relationship you have with recruiters into your own hands.Read More