Elyse started her career in NYC before heading back to her hometown of Rochester, NY where she found work-life balance and an agency that feels like family at Partners + Napier. Hear her advice on receiving critical feedback, pushing back on clients, and the biggest misconception about working in account management.
Heads up: I'm currently looking for guest contributors for our Weekly email, so if you have advice to share based on your own experience, hit me up at firstname.lastname@example.org. It's an easy, one-time thing that goes a long way. The best ones come from junior talent 1-3 years into their careers, so don't feel like you need a ton of years under your belt to contribute!
- How family values play into the culture of Partners + Napier.
- Handling NYC when it becomes too overwhelming.
- Things to keep in mind when receiving critical feedback from the client and your agency team.
- How to stand up for the work and push back on clients when needed.
- The biggest misconception about working in account management.
- Ways to understand your client's business.
- Tailoring your approach to management to your clients and internal team.
“There’s also the art of compromise too which you learn […] It’s never a solid no. It’s a, 'We’re hearing you, and this is why we would still like to explore this option. But because of what you’ve said to us, we will also look at this.' It's learning that art of the communication aspect of it, and how you phrase it, and how you relate that message back.”
“Creative is not necessarily a department. It’s something that’s fluid throughout the entire agency. So while I might not be writing copy for a print ad, I’m being creative in problem solving for my clients. I’m being creative in ways to share financial updates. I‘m being creative in the ways I’m sharing industry trends or status documents. You’re always bringing a different angle as you’re helping problem solve day to day.”
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Elyse is a Senior Account Executive at Partners + Napier. She first joined the advertising industry in NYC, but boomeranged back to her hometown of Rochester, NY. At Partners, she has worked on various accounts including BMW and MINI BMW Financial Services, Friendship Dairies, Keurig Green Mountain, Kodak, and more.
Passionate about finding her own personal brand, Elyse describes herself very simply: Made in Korea. Imported to America. Branded Polish. She’s a proud alumna of St. Bonaventure University and obsessed with her dog, Mila.