To celebrate our 100th podcast episode, Vivian Zhang, Integrated Comms & Media Planner at Wieden+Kennedy, comes over to interview Natalie as a guest host. Hear about Natalie’s career before We Are Next, how We Are Next was started, how it’s evolved, behind-the-scenes challenges, how being pregnant (!) has affected how she views We Are Next, and her biggest advice for anyone wanting to start their own thing.
How Natalie got her start in the industry, and her time as a strategist.
How the idea of We Are Next came about, and what she would have done differently.
How We Are Next has evolved over the past two and a half years, and receiving messages about how We Are Next has helped its users.
The challenges of growing We Are Next, including responding to users and navigating its place as a resource in the industry.
The effect of not coming up through a D& I program.
Being pregnant and how it’s affected how Natalie views We Are Next, and having compassion for what people are going through.
Her biggest advice for anyone wanting to start their own thing, and the people she considers inspiration/mentors.
How We Are Next users have been the ones to build the community.
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