EPISODE #76 || Kate McElroy, Associate Director of Strategic Planning at Swift

EPISODE #76 || Kate McElroy, Associate Director of Strategic Planning at Swift

Kate McElroy, Associate Director of Strategic Planning at Swift, shows us the beauty in knowing there's not one right answer or one way to do things. Hear about the pressure for strategists to have all the answers, why there's no manual for putting together a creative brief, the evolution of social media, and how to get the most out of a mentor relationship (pulled from her involvement in Swift's For The Women program).

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